Ever Wondered About The Secret Message In These 10 Iconic Logos!?

In your childhood have you ever been amazed by watching adventure movies? Indiana Jones? We all love watching such movies where you need to find the hidden answer to the clue, don’t we?

Most companies aim to have a highly recognizable logo that sticks into the memory of consumers.

Similarly, have you ever wondered why do famous companies that have iconic logos, put so much thought into making their logos? There is always a hidden meaning in it, just like these 10 iconic logos.


If you closely observe the FedEx logo you will see an arrow shape ‘—>’ between the letter ‘E’ and ‘x’. This arrow actually symbolizes efficiency, speed, and momentum of FedEx.


We all love Starbucks, don’t we? Whenever we see a green colored female logo, we know it’s time for some coffee. But what does that logo mean? You would be surprised to know the girl in the logo is a 16th-century Norse twin-tailed mermaid, aka a siren, that represents coffee’s history and the Seattle seaports, which is where the first Starbucks was founded.


Wendy’s burgers are one of the famous burger joints in the fast food industry, their square-shaped burgers have revolutionized the fast food industry. Many thought the girl was the daughter of founder Dave Thomas, if you look closely at the collar you will see ‘mom’ written, symbolizing their home cooked food.


We always thought that the “M” is for McDonald’s. But in the 1960s, a psychologist and designer named Louis Cheskin stated that the arches are symbolism of a pair of nourishing mammary glands. Ever thought it could have such a serious meaning behind it?


We all have seen this NBC logo on our TV’s, but have you ever wondered what it actually means? Sure it is a peacock, but did you know that the peacock is looking at the right, meaning we need to look forward in life.

Baskin Robins

Ice cream is one of the favorite sweet dishes around the world and Baskin Robins is our favorite. If you look closely, you can see the number ’31’ in the symbol, this symbolizes the amazing and delicious 31 flavors they offer.



If you love a Toyota car, then you should know that the oval symbols on the logo, “symbolize the unification of the hearts of our customers and the heart of Toyota products. The background space represents Toyota’s technological advancement and the boundless opportunities ahead.”

Hershey’s Kisses

I bet you’d like to kiss one of these now, don’t you? In the Hershey’s Kisses symbol, if you look closely you will find another kiss between the letter ‘K’ and ‘I’.


Goodwill is a company that accepts donations in the form of clothes and other… so if you have some extra clothes that you don’t use you donate it to Goodwill. The ‘G’ in Goodwill is enlarged to create a half-smiling face!


The Pinterest is one of the most creative websites on the internet, but did you know there is a secret creativeness in the symbol? The letter ‘P’ is shaped in the form of a pin to make it look more creative!


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